Building Links
If you really want to rank high in the search engines, links will do it. All my attention is always on building links, building links, and building more links. If you are thinking about what you should do for SEO right now, the answer is build links. It is the biggest determining factor in how Google ranks your website. If you are not good in other areas of SEO, you can overcome these weaknesses with building links. We want links of both quality (high PR, high authority, high ranking, good branded websites) and quality (anyone near our topic!). This will help us get to the top.
Quantity (and quality) of who links to you is important but so is who links to the people who link to you. Don’t get caught up in trying to see who links to who but just know that it counts and focus on getting quality links to your site (as well as quantity). To determine who is a quality website, find sites with high Page Rank or a trusted brand. High Page Rank sites mean they have more link authority and brands are trusted by Google.
If you are part of the online travel community, people will add you to their blog roll. You’ll be able to do a ton of link exchanges. The more of a community member you are the more links you will get. All you have to do is ask. In return, if I need a link, people will usually give me one too. This is why creating a flagship blog is so crucial. Bloggers are always happen to exchange links to other sites in their niche.
Create 500 word articles for article directories. These articles might get read by people, links might be clicked, and you might get some traffic. However, the real reason to write these articles is because at the bottom of each article, you can create resource box and put two links in that resource box. These articles eventually get Page Rank and are considered strong links.
A little while back link farms used to be a favorite with web masters. These link farms would provide thousands of links. But the Search engines became smarter and penalized these websites. In effect, instead of managing a better ranking these websites were relegated and even blacklisted. Obviously, this brute method to fool search engines I no longer in favor.
By using these ways to build links you will ensure that your website ranks high in search terms. Remember that there are many ways to build links and a smart person uses all of them to diversify how they build links. The best link profile has many different types of links. If you follow that simple principle and work hard, you’ll find great success.
