Social Marketing With Twitter
There are still more people that prefer traditional blogging, but microblogging is starting to take the world by storm. Twitter, for example has gathered more than one million members in less that 5 years.
The good news is that you can use Twitter to promote your business. Here are a few tips to find out how:
Create a good business profile.
Tweet links to your landing page which will describe your business and use the correct keywords. Do not add any personal information and remember: it is your business you are promoting not yourself.
Search for friends in your e-mail.
Twitter allows you to look for contacts found in your different e-mail accounts. This is one of the best ways to start looking for friends and followers because your email contacts have interacted with you on at least one previous occasion. They likely already have a good idea of who you are and what you do so they won’t need a lot of persuasion and can be the best people to help you connect with others.
Use Twitter Search.
The reason you would use Twitter search is to find out if others are talking about your company so you can reply to their tweets. You want these people to know that you are on Twitter and that you value and consider their opinion. You can use the search feature at http://search.twitter.com.
Limit how many tweets you post
There are 2 ways you can limit tweets: First is to make sure you talk about something useful with the 140 character limit. Second is to not tweet too much or you could flood your contacts’ space, which can be pretty annoying. You don’t want to annoy your followers or they will stop following you.
A wonderful application that you can use is called http://www.tweetlater.com. This allows you to schedule your tweets.
Talk about something other than you.
Even though it is your business profile, it does not mean you are limited to talk only about your business. Yes, it is necessary to share your accomplishments, new products and services, and other information related to your enterprise, Twitter users may feel that you are just self serving and using the website for promotion only.
Also, tweeting on a popular yet neutral topic will help you gain exposure to new contacts and potential followers. Add a # symbol before a socially popular keyword such as #sports will display your tweet to others that are interested in and are searching for that keyword. If they like your tweet, they may decide to follow you and followers are the cornerstone of Twitter exposure.
You can use Twitter to share tips related to your niche. Jetstar, for example uses the website to give away travel guides to their contacts. You can post links to images or articles that are of interest to your followers to increase the variety in your tweets and encourage them to interact.
Post questions.
This is a truly excellent way of generating feedback and interaction from your contacts. It can also give you an insight to what others think about your business. Additionally, it makes your friends and followers feel valued because they have been given an opportunity to contribute something to your business.
Use your landing page
A landing page can also be called a conversion page because it’s the place where browsers and searchers are converted to customers and clients. When you need a credible and powerful landing page without a lot of effort, there are thousands of templates choose from at Ad2Action.com.
Add Twitter to other social networking websites.
Since updates are more frequent in Twitter, you can add the application to your other social websites such as Facebook or LinkedIn. That way any of your contacts not following you on Twitter can see your real time updates.
If you are looking for an awesome Landing Page, check them out at Ad2Action.com Also published at Social Marketing With Twitter.
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