Writing Compelling blogs – 15 Hot Tips

{ Posted on Jul 29 2009 by H. Obuobi }

Many are beginning to appreciate the huge potential of blogging and its influence on building credibility and reputation but in order to generate this type of result the art of making your posts compelling should be consciously developed.If you are directing huge traffic to your site but the content is junk, you achieve nothing. Fortunately you don’t need a degree to write compelling posts. This skill can be easily developed.

There are many things to blog about – providing fresh content that is helpful and valuable to your readers;reviewing products to help buyers make informed decisions or sharing you opinions and thoughts on news publications.

As I reiterated earlier, the skills for writing compelling blog posts can be easily developed,all depends on your determination and interest.Writing understandable,factual and search engine optimized content requires some guidelines and below are some few which are key to success.

  • Keep your sentences and paragraphs short.Long sentences usually serve as a deterrent.
  • Make your titles catchy to attract attention but at the same time search engine optimized.
  • Arouse desire – If you are promoting an affiliate product it is essential to generate a persuasive longing for that product and if it is for informational purposes only this principle is still necessary to instill a desire for continuous reading.
  • Don’t be too formal- Most readers enjoy relating on a more personal level.
  • Spice your blog with some humor. A little amusement makes reading exciting.
  • Write like your livelihood depends on it – Let that dedication to your post be evident.
  • White space is a valuable asset. Use it. It makes reading easier. Nothing is harder to read than a thick block of text
  • Use bullet points wherever necessary. They effectively bring out the salient points.
  • Use subheadings regularly,it makes it easier to scan the blog for specific interests.
  • Choose your tone and keep it consistent throughout the blog.
  • Include a desired call for action – It is important that you spell out the desired action you want your readers to take. There is always something you want your readers to do,purchase a product ,subscribe or leave a comment. A smart blogger does well to ensure that readers stick around for long and take an action.
  • Make optimal use of the spell check tool before posting your blogs. Too many mistakes give a wrong impression.
  • Eliminate any irrelevant points – They may mask the core message of your blog
  • Keep out slang terms as some readers are easily offended.Make use of words that are understood by many people. Be conscious of the fact that your readers come from diverse educational and cultural backgrounds.
  • Avoid using too many abbreviations – it impairs comprehension of your post.

Blogging requires sincerity and dedication and in wanting to share ideas, thoughts and information these attributes should be felt in every blog post. Readers readily appreciate that.

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